There are so many different ways to advertise your business it’s very easy to get lost. Or you might get caught up in methods that don’t work. It’s important as a business to invest in the right areas. So to help you to understand the best ways to advertise your business, I’ve put together what I think to be the top three ways to advertise your business…
Word Of Mouth
Word of mouth is one of the most common ways that business is spread. According to a study by PR Newser, 74% of consumers identify word-of-mouth as a key influencer in their purchasing decisions. It may sound like something you can only control to a certain extent. However if you strive to attend networking events that encourage referrals and deliver an excellent service to your current customer you stand to benefit massively.
Social media is never a tool to be underestimated. With the sheer amount of people on the platform, it’s not difficult to see the benefits of it as a marketing tool. According to a study by Smart Insights there are a reported 2.307 billion social media users, a reported 10% increase since January last year. With that kind of audience to your marketing efforts on social media you would have to be crazy not to have a great strategy in place to take advantage of this.
Sponsor A Charity
Sponsoring a charity not only helps a worthy cause, but it also gives your company extra potential in terms of your exposure. Your company will be rewarded with prime placement and major recognition for backing events. It’s also a great way to give a social face to your brand and can be great for team-building in that it rallies your employees together for a great cause. If you can land yourself a spot on the web page, you will then be benefiting from their marketing to give you status too. Let’s face it when it all comes down to it, you can’t beat that warm fuzzy feeling that backing a local charity can give you too.
If you were looking to get involved in a local charity as a way to boost your exposure and help a good cause, why not get in touch with us ? Our Chat Heroes for charity initiative is really taking off so to register your interest and get your name on a chatbox for a local cause today.